Ania Haie
In collaboration with Ania Haie, a British jewellery brand, I created a range of content pieces showcasing the brand's jewellery across both personal and brand-owned social media channels.
Bringing the Products to Life
The collaboration included a long-form YouTube haul and review published on my personal channel, as well as a short-form video created specifically for Ania Haie's Instagram channel.
Alongside the commissioned content, I also created an organic Instagram post featuring the jewellery on my personal channel. After seeing the post, Ania Haie reached out to request the images for use on their own social media channels, allowing the content to be repurposed across both channels.
Product Photography
The project focused on presenting the jewellery in an authentic and relatable way, giving potential customers the opportunity to see the pieces in real-life settings and from a creator's perspective. Combining detailed review content with visually focused social media assets created multiple touchpoints for the brand and showcased the jewellery across different content formats and audiences.
